There are mantras we choose to live by, but our favorite is “struggle builds character, no struggle no character.” Doing hard stuff is important; it develops the aMCC - anterior Mid Cingulate Cortex (part of the brain where toughness, grit and resilience reside). Thus, we’ve come up with “Man Up” Wilderness Survival Skills Camps to teach the art of getting comfortable being uncomfortable, the single most important trait for success.

You will immerse you in the wilderness, off the grid in a beautiful River / Lake front destination.  We will teach key survival tactics that modern urban life has effectively rendered extinct.  In addition to honing your basic outdoor and river skills, you will learn new ones: navigate with map, compass and ropes. “Macgyver” shelter, water, fire and food for a unique and challenging experience.  So if life has become a little dull and soft around the edges, then you're ready to “Man Up” and "evolve" back to a stronger, tougher ancestral self, to better appreciative of the world we live.

Destination: North Yuba River - Plumas National Forest.

• Dates: September 19-21 26-28 (Fri - Sun)

• Cost: $600/person early-bird ($750 after Aug 22)

• Includes: food, skills instruction, necessary survival gear, guided excursions

• RSVP here. Spots are limited to 5 pairs.

**Some destinations / activities may require participants must pass standardized fitness tests